GERMANY: Puma to launch compostable clothing

By | 6 August 2012

Puma has confirmed plans to launch a range of compostable and recyclable shoes and clothing in the autumn.

The PPR-controlled company plans to offer the first completely biodegradable products by 2013, company CEO Franz Koch said in an interview with Wirtshafts Woche.

In November, the sportswear firm revealed its first environmental profit and loss accounts as part of efforts to operate in a more sustainable way.

Other sustainability initiatives include eco-friendly Re Suede shoe, which are made using 100% recycled materials. The shoes are transported in a little bag, which is lighter than shoe boxes.

Sectors: Apparel, Footwear, Manufacturing, Social & environmental responsibility

Companies: Puma, PPR

There are currently no comments on this article

Be the first to comment on this article

Related research

PUMA AG (PUM) - Financial and Strategic SWOT Analysis Review

PUMA AG Rudolf Dassler Sport (Puma) is a sport lifestyle company, involved in the development and marketing of a broad range of footwear, apparel and accessories. The company offers women's and men's foot wear, junior's football boots and fire resist...

PUMA AG Rudolf Dassler Sport - Company Capsule

"PUMA AG Rudolf Dassler Sport - Company Capsule" contains a company overview, key facts, mergers & acquisitions, key employees, products and services, competitor benchmarking data, locations and subsidiaries as well as financial ratios....

Internet Retailing in Belgium

Internet retailing experienced an accrual of positive trends and events in 2011. First, the category widened its consumer base within women and older consumers and its level of sales progressively came closer to the average per capita of its European...

Related articles

The Flanarant: Compliance campaigns set to take a new direction

Two campaigns carried out over the past two years by two groups of activists have achieved very different results. Whereas Greenpeace has successfully corralled major brands and retailers into its Detox programme, the Bangladesh Fire and Building Safety Agreement (BFBSA) campaign has struggled to make a mark. Mike Flanagan looks at what the Bangladesh factory fire row tells us about the future of compliance.

US: Limited Brands makes toxic-free fashion pledge

Apparel company Limited Brands, owner of lingerie brands Victoria's Secret and La Senza, has become the 14th major business to pledge to eliminate all releases of hazardous chemicals throughout its supply chain and across all products by 2020.

ITALY: Benetton commits to toxic-free fashion

Italian fashion brand Benetton is to eliminate hazardous chemicals from its entire global supply chain and products by 2020.

Tag line

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page