Recreational Equipment Inc, a national retailer of quality outdoor gear and apparel, is to implement Manhattan Associates' PkMS warehouse management system (WMS) to optimise warehouse operations and potentially reduce distribution costs.

According to supply chain specialist Q4 Logistics, which has helped implement the deal, a number of value-added enhancements will also enable Recreational Equipment Inc (REI) to distribute products to its retail stores and directly to its catalogue and Internet customers. This will all be done from the same distribution centre using the same system.

The system is expected to go live in February 2003.

REI currently operates 59 retail stores in 24 states, two online stores, and an adventure travel company.