UK fashion retailer River Island is to implement Oracle Retail planning and optimisation solutions to support its growth and international expansion strategy.

River Island, which operates more than 300 stores worldwide, as well as various web, franchise and wholesale operations, will use Oracle to help it establish more accurate and consistent planning processes across its business models.

The company will use the merchandise financial planning, assortment planning and item planning applications to help it better understand merchandise performance throughout the business, to drive more profitable inventory investment decisions and improve the customer experience. 

"Global and omni-channel expansion is a key strategic focus and to do this successfully, Oracle will help us optimise our planning practices to support this growth while continuing to provide our customers with their must-have items, wherever and whenever they shop with us," said River Island chief information officer Doug Gardner.