Two scan sites have been set up in Wal-Mart Stores in Mexico City as part of the country’s first size survey, which aims to collect information that can be used by brands and manufacturers to design and produce apparel that will fit a broader segment of the population.

The survey is being organised by Cámara Nacional de la Industria de la Industria del Vestido (CNIV), the Mexican Apparel Industry Association, working closely with [TC]².

As well as completing an electronic questionnaire, the height and weight of each survey participant is recorded manually.The 3D scan data is captured using [TC]²’s NX-16 3D body scanners.

Two Mexico City locations will gather data until mid-December, and then move on to Monterrey in January 2011. Four regions in Mexico will be visited during the survey, with scan sites in 14 cities. The study hopes to measure 16,000 individuals aged 18 to 65+.