Spotlight on...What do fashion consumers really want?
By Katie Smith | 4 October 2013
What do consumers really want from their fashion products and shopping experience? That was the question industry experts attempted to answer this week - with their conclusions suggesting retailers need to offer value, quality and convenience to shoppers, preferably all at the same time. Another challenge is for retailers to engage with their customers online or in-store to make sure they keep returning. Katie Smith reports.
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