Collective Brands’ Performance + Lifestyle Group has signed new deals to take its Stride Rite children's footwear line to Indonesia, Thailand and Korea for the first time.

Stride Rite retail stores will open in the Korean market later this year through a multi-year agreement with Neo Mio Corporation in Seoul, which will also sell the Stride Rite and Robeez for Stride Rite brands through Stride Rite shop-in-shops and ecommerce throughout the country. 

Neo Mio is also the new wholesale partner for Sperry Top-Sider, Sperry Top-Sider Kids, Keds and Keds Kids in Korea.

In Indonesia and Thailand, Jakarta-based Map Active has been signed to open stand-alone Stride Rite retail stores featuring brands including Stride Rite, Robeez for Stride Rite, Saucony Kids, Keds Kids and Sperry Top-Sider Kids. Map Active will also sell the Stride Rite and Robeez by Stride Rite brands through its Kidz Station stores and website.  

“We have seen strong global interest for our brands and today's announcements for Stride Rite, Sperry and Keds across three new markets helps us expand our global footprint to better meet the growing international demand,” says Gregg Ribatt, president and CEO of Collective Brands Performance + Lifestyle Group.

As part of its international growth strategy, new distribution deals for Stride Rite and its related brands have been announced this week in Australia and New Zealand, as well as the Philippines.