US: Target launches Sam & Libby footwear collection
The 20-piece collection includes sandals, flats, patterned wedges and pumps
Discounter Target Corp has launched a footwear collection in collaboration with designers Sam & Libby.
The 20-piece range, which includes sandals, flats, patterned wedges and pumps, will be available from 5 May at Target stores with more colours online. Prices start at US$24.99.
Target Announces Partnership with Sam & Libby
November 26, 2012 MINNEAPOLIS
Target Corporation (NYSE:TGT) today announced an exclusive partnership with footwear brand Sam & Libby. The new collection will be available beginning May 5, 2013, at all Target stores, with an expanded assortment of colors on Target.com. This partnership will be ongoing and aims to offer Target’s guests a collection of designer shoe styles at affordable prices.
“Working with Target is a way for us to elevate the Sam & Libby brand; one that’s near and dear to our hearts,” said Sam Edelman, founder of Sam Edelman Shoe and division president of Brown Shoe Company. “Along with my wife Libby, we look forward to watching the brand evolve and are thrilled that our designs will reach an even wider audience.”
“Sam and Libby have an incredible understanding of the women that wear their shoes,” said Diane Sullivan, president and CEO of Brown Shoe Company. “They not only know what is relevant to her, but they also know how she thinks and feels about fashion, and this is how they always manage to capture her imagination. Sam & Libby for Target will be no different.”
Sam & Libby for Target features 20 styles of contemporary women’s footwear. Starting at $24.99, the newly re-launched line will include everything from sandals and flats to patterned wedges and pumps. The collection will update with fresh styles each season.
“Sam and Libby are pioneers in the footwear industry, and this partnership delivers the designer fashion and affordable prices our guests love finding at Target,” said Trish Adams, senior vice president of apparel and accessories, Target. “The attention to detail reflected in each style is incredible, and we look forward to adding Sam & Libby for Target to our roster of exclusive brands.”
The Sam & Libby footwear brand was first introduced in 1987. In August 2012, the brand was acquired by Brown Shoe Company from The Jones Group and reunited with its founders. In May 2013, the brand will re-launch exclusively at Target. The re-launched brand will feature elevated design details and celebrate contemporary fashion, with an everyday appeal. More information on Sam and Libby’s inspiration for the collection at Target will be available on ABullseyeView.com. Product samples and photography for May issues of long-lead publications will be available in January.
Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,782 stores across the United States and at Target.com. The company plans to open its first stores in Canada in 2013. Since 1946, Target has given 5 percent of its profit through community grants and programs; today, that giving equals more than $4 million a week. For more information about Target’s commitment to corporate responsibility, visit Target.com/hereforgood.
About Brown Shoe Company
Brown Shoe Company is a $2.6 billion, global, footwear company that puts consumers and their needs first, by targeting the strategic Family, Healthy Living and Contemporary Fashion platforms. We have more than 130 years of experience, passion and product innovation and operate more than 1,300 Famous Footwear and Naturalizer retail stores across the United States, Canada and China. We also design, source and market many well-known wholesale shoe brands -- such as Naturalizer, Dr. Scholl's Shoes, LifeStride, Sam Edelman, Sam & Libby, Franco Sarto, Via Spiga, Vera Wang , Vince, Avia and Ryka -- across multiple distribution channels. In addition to our retail and wholesale operations, we maintain a strong online presence with our ecommerce sites, FamousFootwear.com, Naturalizer.com and Shoes.com. Visit brownshoe.com to learn more about us. Brown Shoe Company: feel good and live better... feet first!
Original source: http://pressroom.target.com/news/target-announces-partnership-with-sam-libby
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