US: The Children's Place to expand into Egypt and CIS
US apparel retailer The Children's Place Retail Stores has revealed plans to expand its franchise operations into Egypt and the CIS region.
The pure play children's speciality apparel retailer has expanded its existing franchise agreement with Fashion Retail.
The deal will see the opening of 25 stores in Egypt and the Commonwealth of Independent States of Armenia, Azerbaijan, Belarus, Georgia and Kazakhstan, beginning in mid-2014.
"After the successful openings of more than 20 stores in Saudi Arabia with Fawaz A AlHokair & Co, we are excited to expand our international footprint with them in Egypt and the CIS region, where they have a proven track record of successfully launching and operating major international brands," said The Children's Place CEO Jane Elfers.
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