Girl's apparel retailer Too Inc has named William May as its new executive vice-president chief operating officer, replacing Kent Kleeberger who is reducing his role within the company.

May, the former president and CEO of wholesale for Fleming Companies Inc, will take responsibility for Too Inc's human resources, real estate, information technology, logistics and finance activities in the role.

Kleeberger, meanwhile, has relinquished his COO role and will step into the position of executive vice-president chief financial officer, secretary and treasurer.

He initiated the request for a reduced responsibility to allow more time for family commitments, and will report to May in the new role.

CEO Michael Rayden praised Kleeberger's "significant contribution" to the COO role and said May's "diverse work history and work experience" would ensure a continuation of this trend.