Topshop expands website's international reach

UK: Topshop expands website's international reach

By just-style.com | 23 March 2010

Fashion retailer Topshop has expanded its online offer to shoppers around the world with the addition of 12 new international shipping destinations.

Bulgaria, Canada, China, Czech Republic, Hong Kong, Hungary, Republic of Korea, Lithuania, Poland, Romania, Slovakia and Turkey now have access to the retailer’s range after it monitored website traffic as well as customer comments on Topshop's Facebook and Twitter pages.

“This expansion means our customers can get full access to the brand and iconic British style straight to their door from over 30 countries,” said head of e-commerce Kate Walmsley.

Topshop.com, which launched in 2001, features more than 300 new products a week, trend advice, editorial features, a weekly newsletter, a blog, and access to designer collaborations with Kate Moss, Mary Katranzou, Ann-Sofie Back and Asish.

Topshop Unique, the only high street collection shown at London Fashion Week, is also available online.

Sectors: Apparel, Retail

Companies: Topshop