SWEDEN: Twilfit invests in product development software
Swedish ladies' fashion and lingerie retailer Twilfit AB has invested in a range of collaborative product development tools from Geac.
The software from RunTime, Geac's specialist division serving the apparel and footwear industry, is expected to go live in early 2006.
The integrated solution incorporates StyleTime, ColorTime, KnitTime, QuestPDM and Quest Merchandiser, and will be used by designers, product managers and visual merchandisers in the Stockholm head office.
The integrated system will connect all design and production departments, help to shorten lead-times, give the retailer more control of the presentation of new products.
Twilfit began in 1922 and now has 48 retail outlets. Anders Arnborger, CEO for Twilfit, said: "This 'turn key' product lifecycle management (PLM) solution will help us to constantly develop new products. Our customers are always returning to our stores and expect to see new designs and so we're now aiming to get new products on the shelves every two weeks.
"It is a major move to go from four to ten collections a year, but we'll be able to do this as the integrated product will enable our design teams to make innovation an essential part of their everyday duties."
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