JAPAN: Uniqlo sales get post-earthquake boost
Retail sales at value clothing chain Uniqlo’s Japanese stores recorded a double-digit increase in March, boosted by comparisons with the aftermath of last year’s earthquake and tsunami.
Uniqlo’s own store sales were up 14.9%, or 16.9% including online sales, with the 37 stores unable to trade for a week or more following the disaster recording strong revenue increases.
Meanwhile, same store sales, which exclude the 37 earthquake-affected shops, were up 5.1%.
Uniqlo said the same store sales increase was helped by advertising campaigns for Color Ankle Skinny Pants, Bra Tops and UT Print T-shirts.
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