GERMANY: Uniqlo to enter German market with store opening
Germany will be the brand's fourth retail market in Europe as it pushes forward with its European expansion plans.
The fashion chain, which already operates in the UK, France and Russia, will open the three-level 2,700 sq ft store in Tauentzienstrasse. It will be Uniqlo's largest in Europe and will house the brand's full line of men's, women's and children's clothing and accessories.
UNIQLO today announces the 11 April 2014 launch of its latest Global Flagship Store, in Berlin, Germany, at Tauentzienstrasse 7.
The launch marks the global retailer from Japan's entry into the German market, and creates several hundred jobs in the city. With a total sales floor of approximately 2,700 square meters over three levels, it will be the largest UNIQLO store in Europe, featuring UNIQLO's full line of men's, women's, and kids' clothing.
"Berlin is one of the world's leading capitals. UNIQLO has successfully established itself in London, Paris and Moscow, and the time has come to continue this success in Germany," said Berndt Hauptkorn, Fast Retailing Group Officer and UNIQLO Europe CEO, "We are excited about Berlin, and the customers across our German-speaking markets."
Located on the major intersection between Tauentzienstrasse and Nuernberger Strasse, the store's street corner entrance creates an open, welcoming facade. Designed by Wonderwall, Tokyo-based interior design firm, the store will be an architectural gem in this popular shopping area, combining stainless steel with futuristic spaces, for a truly unique shopping experience. As a UNIQLO Global Flagship, the Berlin store will feature high-tech installations, including monitors, LED tickers, and revolving mannequins. In addition, furnishings by German designers associated with the Bauhaus - including Mies Van Der Rohe, Walter Gropius, and Marcel Breuer - are situated throughout the store.
UNIQLO, first established in Japan in 1984, currently has more than 1,300 stores across 14 countries worldwide, including Japan. In Europe, the company operates 18 locations across three countries - launching in the UK in 2001, France in 2007, and Russia in 2010. Germany is UNIQLO's fourth retail market in Europe, reflecting the next step in the company's European expansion.
Original source: Fast Retailing
As labour costs in China continue to rise, the country's apparel and textile industry is seeing some orders transferred to other outsourcing locations as foreign buyers seek lower-cost manufacturers....
Fast Retailing aspires to become the world’s largest clothing company by 2020. International expansion will be key to achieving this goal. While the company has successfully expanded in Asia, gaining ...
More than 160 companies have now signed the Accord on Fire and Building Safety in Bangladesh following the collapse of the Rana Plaza factory building in Dhaka, which killed more than 1,100 people las...
Fast Retailing Co Ltd aims to strengthen its position overseas to become the world’s number one apparel manufacturer and retailer. The company announced that it has a target to achieve annual group sa...
Apparel, Accessories & Luxury Goods in Asia-Pacific industry profile provides top-line qualitative and quantitative summary information including: market size (value 2008-12, and forecast to 2017). Th...
Japanese giant Fast Retailing Co has cut its full-year profit outlook as it recorded a fall in earnings in the first nine months of the year....
Menswear in South Korea industry profile provides top-line qualitative and quantitative summary information including: market size (value 2008-12, and forecast to 2017). The profile also contains desc...
- MYANMAR SNAPSHOT: Textile and apparel industry
- Clothing seen as central focus for new Tesco CEO
- Indian apparel exporters discuss policy changes
- Alliance members buy more products from Bangladesh
- VF Corp bullish for second-half growth
- Crystal Group improves worker communication
- TIMELINE: Charney ousting from American Apparel
- VF Corp books "solid" Q2 performance
- Columbia Sportswear fined for mislabelled clothing
- “Made in USA” company rapped for deceptive claims
- Global market review of denim and jeanswear – forecasts to 2020
- Management briefing: Sourcing shifts: Changes and challenges
- American Eagle Outfitters, Inc. : Reacting to a need for change
- Ethiopia – the emerging textile and clothing industry
- Plunkett's Apparel & Textiles Industry Almanac 2014: Apparel & Textiles Industry Market Research, Statistics, Trends & Leading Companies