US: Centric launches design app

11 October 2010 | News | Source: just-style.com

Centric Software has introduced a Fashion iPad app in Paris this month, called the Centric 8 Collection Book for Fashion.

The provider of product lifecycle management (PLM) solutions said it will directly link a collection of styles from a PLM system to customers through the device.

"The Centric 8 Collection Book for Fashion iPad app is transcending the customary boundaries of PLM, bringing the consumer closer to the designer and the latest fashions than ever before," said Chris Groves, president and CEO of Centric.

The iPad app will allow fashion houses and designers to present their collections to buyers, he said. The patent-pending app allows designers to incorporate last-minute collection updates, and also allows fashion houses to take orders from customers and corporate buyers at showings.