Blog: Accessories’ feelgood factor
Leonie Barrie | 11 August 2009
Shoppers may be tightening their belts financially, but when it comes to the real thing there’s no holding back. New research reveals that demand for accessories such as belts and handbags is defying the downturn, with sales rising by 4.7% last year and set to fall by just 1% in 2009 to GBP1,035m.
Perhaps more importantly, the sector will see robust growth again over the next five years.
But it’s no coincidence fashion accessories are relatively recession-proof. From handbags to belts, and even men’s ties, accessories provide a wardrobe update for less money than a complete outfit. And they’re an ideal treat even for consumers being more careful about their spending – whether they choose to splurge at value retailers or buy fewer better quality items as a lasting investment.
They also have a key ‘feelgood factor’ – which is something we could all do with these days.
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