Blog: Christmas crack-on
Leonie Barrie | 4 December 2006
There might still be 21 shopping days until Christmas, but today is expected to be the busiest of the year for online retailing. Internet shoppers are expected to spend GBP183m (US$362m) today according to the Internet Media Retail Group, with traffic peaking between 1 and 2pm when goods worth GBP14m will be bought. There will be another surge in activity between 7pm and 9pm, when consumers will spend more than GBP22m. People are placing orders earlier than last year to ensure they receive their deliveries on time. As an avid fan of internet shopping the message is clear: I’d better get my skates on.
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