Blog: Design a better Gap logo
Leonie Barrie | 14 October 2010
Gap hasn't revealed how much money it paid getting New York creative agency Laird and Partners to come up with its new, controversial and short-lived logo. But judging from some of the entries in the 'Design a better Gap logo' competition set up by graphic design marketplace 99designs.com, whatever it spent was a waste.
The online project was open for anyone to take part in, and received 4,660 submissions from over 1,000 designers in just 5 days. The winning design will be decided by community vote and presented to Gap's management in a gesture of goodwill, 99designs said.
Gap's logo redesign unleashed a torrent of criticism from designers and customers around the world. But there is surely something here from the design competition entries to keep even the most ardent critics happy.
Some of just-style’s more eagle-eyed readers might have noticed a small change to the menu bar on the homepage: the addition of the word re:source. Yes it might be a small change – but it marks the co...
Over the past week just-style has continued to try to unravel the potential ramifications of Donald Trump’s election as the next president of the United States....
One event dominated the international airwaves last week, and on just-style too we took a closer look at the surprise election of Donald Trump as the 45th president of the United States....
As the Brexit roller-coaster continues to twist and turn, and the US presidential election campaign nears its unpredictable and possibly protectionist end, there's no doubt these events – and the perc...
- Why do modern robotics elude sportswear makers?
- Mexico makers bullish on Trump's proposed tariffs
- Traditional financing is a misfit for fast fashion
- How would end of NAFTA affect US apparel industry?
- Bagir CEO says suit-maker is back on track
- Bagir exports first trousers for H&M from Ethiopia
- US Q3 in brief - G-III Apparel, Express
- Fruit of the Loom CEO Medlin dies suddenly
- Throwaway fast fashion model needs re-think
- Crystal expands empowerment project to male staff
- Outdoor performance apparel 2016: A broader perspective
- Global market review of lingerie – forecasts to 2022
- Global apparel markets: product developments and innovations, October 2016
- Footwear Top 5 Emerging Markets Industry Guide_2016
- REPORT BUNDLE: Africa-Med, Southeast Asia and Central America strategic sourcing pack