Blog: Fitting forms
Leonie Barrie | 31 May 2006
Sometimes the best ideas are also the most simple. Take Shapely Shadow’s real flesh-like mannequins on show at this month’s IMB exhibition; for obvious reasons they attracted a lot of attention on the company’s stand but, jokes aside, a brilliantly simple way of helping lingerie and swimsuit designers see if their garments actually fit a body that not only has lumps and bumps but also has to contend with the effects of gravity too.
In other words you can see the result of the fit on the skin as if it were real. Imagine being able to see the underwire of the bra you’re fitting stick into the form. Or indentations where the straps dig into the flesh. Or panty elastic that’s too tight across the hip. If it applies pressure to the form, it will apply pressure to the customer – and anything that helps to make garments more comfortable and better-fitting has to be good news for us all.
It also strikes me that despite a plethora of new developments in 3D visualisation tools, there will always be a need for more traditional forms to help designers and manufacturers test their samples and fits. But even the old-style rigid papier maché models are being dragged into the 21st Century – and about time too. Shapely Shadow’s lifelike mannequins and also Alva Products’ fit models that use a combination of body scanning and precision manufacturing so that all forms supplied to a single customer fall within a ¼ inch tolerance are showing how it’s done.
Over the past month, Donald Trump and his team failed to offer any clear plan to ensure Americans would "Buy American, Hire American" - while the British government's attempts to clarify the specifics...
The Bangladesh government was forced to respond late last week to pressure over its crackdown on labour activists after a number of global brands and retailers, including H&M and Inditex announced pla...
Fresh from their disappointment at seeing the Trans-Pacific Partnership (TPP) free trade deal abandoned last month with an executive order by President Donald Trump, the US apparel and footwear sector...
With the ultimate aim of ensuring all the cotton in its products is sourced sustainably, value clothing retailer Primark is adamant that having a business model focused on offering the lowest prices o...
- Digitalisation and data to disrupt supply chains
- 3D CAD comes of age
- EU eyes mandatory due diligence for apparel supply
- Unlocks for the future fashion sourcing landscape
- What TTIP might mean for US, EU textiles & apparel
- Li & Fung forms supply chain partnership with PVH
- Big data to help US firms improve clothing fit
- Levi Strauss and ILO probe Cambodia factory death
- US Q4 in brief – G-III Apparel, Finish Line
- Labour rights risk Bangladesh EU trade benefits?
- Central and East Europe Report Package
- Central America strategic sourcing review - a focus on Guatemala, El Salvador and Honduras
- Outdoor performance apparel 2016: A broader perspective
- Southeast Asia strategic sourcing review – a focus on Cambodia, Vietnam and Myanmar
- REPORT BUNDLE: Africa-Med, Southeast Asia and Central America strategic sourcing pack