Blog: George no longer stands alone
Leonie Barrie | 5 March 2008
Asda’s decision to close its stand-alone chain of George clothing shops suggests the numbers just don’t stack up. The retailer has admitted its Asda Living clothing and homewares chain, which will still sell the George brand, offers a better return on investment.
Crucially, the Asda Living stores are centred in out-of-town locations – in stark contrast to the George shops which favoured prime town-centre spots and their correspondingly high rents. Obviously the high sales volumes to deliver sufficient returns here just weren’t forthcoming.
But does Asda’s decision also point to a halt in the decade-long rise of supermarket clothing? The stand-alone George stores, pitched the supermarket giant head to head with other discount retailers such as Primark, New Look and Matalan – and while there is obviously no reluctance at the lower end of the market to throw cheap and cheerful fashions into the trolley along with the rest of the weekly shop, seeking out these items on the high street is another thing altogether.
Recent research published by Verdict suggests Primark has now overtaken George as the market leader in the value clothing sector, with an 18.4% share compared to Asda’s 16.3%.
It also suggested that as prices have shifted down across the whole UK clothing market, retailers today must work much harder to inspire people to buy.
Over the past month, Donald Trump and his team failed to offer any clear plan to ensure Americans would "Buy American, Hire American" - while the British government's attempts to clarify the specifics...
The Bangladesh government was forced to respond late last week to pressure over its crackdown on labour activists after a number of global brands and retailers, including H&M and Inditex announced pla...
Fresh from their disappointment at seeing the Trans-Pacific Partnership (TPP) free trade deal abandoned last month with an executive order by President Donald Trump, the US apparel and footwear sector...
With the ultimate aim of ensuring all the cotton in its products is sourced sustainably, value clothing retailer Primark is adamant that having a business model focused on offering the lowest prices o...
- Digitalisation and data to disrupt supply chains
- 3D CAD comes of age
- EU eyes mandatory due diligence for apparel supply
- Unlocks for the future fashion sourcing landscape
- What TTIP might mean for US, EU textiles & apparel
- Li & Fung forms supply chain partnership with PVH
- Big data to help US firms improve clothing fit
- Levi Strauss and ILO probe Cambodia factory death
- US Q4 in brief – G-III Apparel, Finish Line
- Labour rights risk Bangladesh EU trade benefits?
- Central and East Europe Report Package
- Central America strategic sourcing review - a focus on Guatemala, El Salvador and Honduras
- Southeast Asia strategic sourcing review – a focus on Cambodia, Vietnam and Myanmar
- Outdoor performance apparel 2016: A broader perspective
- REPORT BUNDLE: Africa-Med, Southeast Asia and Central America strategic sourcing pack