Blog: Leonie BarrieHeelarius baby heels?

Leonie Barrie | 23 June 2008

Retailers ranging from Bhs to Asda to Tesco have all been criticised for selling “inappropriate” clothing for young girls, including padded bras and G-strings. But what, I wonder, do children’s charities make of the latest offering: high heeled shoes aimed at babies up to six months.

Heelarious, the American company behind the new line of hot pink, black and leopard print stilettos, say the $35 heels are just for show and will collapse if any weight is put on them.

The company’s name is perhaps the best giveaway that the line is intended as a joke – and a notice on its website warns: ‘May cause extreme smiling and hysterical laughter when in use.” But at a time when there are widespread concerns about the young age at which girls start to act and dress as adults, where do you draw the line I wonder?


Asia facing up to increased competition

Increasing competition for garment sourcing contracts is seeing China not only being challenged by other countries in Asia, but by sub-Saharan African and even Russian suppliers too. And it is pushing...


Cambodia raises garment worker wages

The monthly minimum wage for workers in Cambodia's textile, garment and footwear sector is set to rise to $153 from January next year, following a vote on the issue last week. The increase marks a ris...


Sportswear initiatives start to take shape

The results of two highly-anticipated initiatives in the sportswear sphere were revealed last week: the launch of Under Armour’s new UAS lifestyle brand and the first pair of running shoes created at ...


Hanjin Shipping collapse triggers fear of West Coast port repeat

The recent bankruptcy of South Korea's Hanjin Shipping, the world's seventh-largest container shipper, at the end of August, has left billions of dollars worth of merchandise in limbo, leaving the fal...

just-style homepage

Forgot your password?