Blog: Hi-Tech shows off magic trick

Joe Ayling | 28 August 2008

In response to a blog on Hi-Tech's new waterproof walking boots earlier today (28 August), the footwear maker has sent just-style another video clip.

New footage shows its V-Lite Altitude Ultra WPi, which uses trademark ion-mask technology, being fully submerged at the London Aquarium during a launch this week.

Water can then be seen beading off quickly, with the boot and surrounding fish coming out unscathed - so hats off.

Hi-Tech sent the new clip after just-style blogged that the old one merely demonstrated ion-mask's properties on material samples rather than the boots themselves.

But, as Hi-Tech keeps showing, it's all 'water off a duck's back' really.

By Joe Ayling, news editor.

New clip of the V-Lite Altitude Ultra WPi walking boot in action


Asia facing up to increased competition

Increasing competition for garment sourcing contracts is seeing China not only being challenged by other countries in Asia, but by sub-Saharan African and even Russian suppliers too. And it is pushing...


Cambodia raises garment worker wages

The monthly minimum wage for workers in Cambodia's textile, garment and footwear sector is set to rise to $153 from January next year, following a vote on the issue last week. The increase marks a ris...


Sportswear initiatives start to take shape

The results of two highly-anticipated initiatives in the sportswear sphere were revealed last week: the launch of Under Armour’s new UAS lifestyle brand and the first pair of running shoes created at ...


Hanjin Shipping collapse triggers fear of West Coast port repeat

The recent bankruptcy of South Korea's Hanjin Shipping, the world's seventh-largest container shipper, at the end of August, has left billions of dollars worth of merchandise in limbo, leaving the fal...

just-style homepage

Forgot your password?