Blog: How low can clothing prices go?
Leonie Barrie | 9 May 2012
"Margin-slashing discounting cannot be sustained forever," is how the director general of the British Retail Consortium (BRC) this week greeted figures that showed the price of clothing and shoes on sale in UK stores continued their downward slide in April.
Indeed, not only were they cheaper than this time in 2011, but prices fell by 5.4% in April compared with the same month a year ago.
While this was slower than the 6.5% decline seen the month before, it contrasts with overall shop price inflation rate of 1.3% in April, according to the BRC-Nielsen Shop Price Index. Food inflation slowed to 4.3% in April from 5.4% in March, and non-food reported deflation of 0.5% in April from 0.9% in March.
"After last week's official return to recession, these figures give customers some reasons to be cheerful," said BRC director general Stephen Robertson.
But while this might indeed be good news for shoppers, for retailers it means "drawing on all their tactical tools and tricks of the trade to stimulate volume and support share," according to Shore Capital analyst Darren Shirley.
He adds that "macro-economic worries just do not go away," either, with weak consumer confidence, dismal weather, the return of Eurozone worries, and falling living standards all combining to put UK consumers in a difficult spot.
With the ultimate aim of ensuring all the cotton in its products is sourced sustainably, value clothing retailer Primark is adamant that having a business model focused on offering the lowest prices o...
Last week we marked the inauguration of Donald Trump as the 45th president of the United States by taking a closer look at what's at stake for the textile and apparel trade – especially his promises t...
Continuing our look at what lies ahead for the apparel industry and its supply chain in 2017, the panel of industry experts consulted by just-style last week tackled likely shifts in the sourcing land...
This week our focus turns to first thoughts from a panel of industry experts consulted by just-style on the challenges and opportunities likely to face the apparel supply chain in 2017, with prospects...
- US apparel sector braces for potential cost hikes
- Trade Tracker – Trump's first weeks, Brexit agenda
- Vietnam grows share of US apparel imports in 2016
- Key trade issues facing US textiles and apparel
- Does a hard Brexit mean hard times for UK fashion?
- Bangladesh "high threat" for terrorist activity
- VF Corp sees Q4 and FY earnings tumble
- Sales at US clothing retailers jumped in January
- Ralph Lauren new execs to support Way Forward Plan
- US Q4 in brief – VF Corp, Kate Spade, Rocky Brands
- When Things Go Wrong - A Practical Guide to Managing Common Problems in Apparel Sourcing
- Outdoor performance apparel 2016: A broader perspective
- Technical textile markets: product developments and innovations, December 2016
- Global market review of lingerie – forecasts to 2022
- Southeast Asia strategic sourcing review – a focus on Cambodia, Vietnam and Myanmar