Blog: just-style takes to the field at Herzo
Joe Ayling | 21 June 2010
Getting a feel for the Jabulani on the sidelines at Adidas HQ
It was a career first as I laced my boots for a football match against fellow journalists at Adidas' HQ in Herzogenaurach, Germany, today (21 June).
I was pre-warned by Adidas' excellent press team that all journos - English ones included - would be wearing Germany shirts for the game, but it still came as a shock.
As the whistle blew, opponents from rival trade publications were forced to put the odd scoop here and there to one side.
The game was played in good spirits, all glad to be starting the week away from our hack desks for a change.
After 90 minutes of, let's say, 'open' play, it is estimated the game ended approximately nineteen all.
Indeed, despite my worst fears of old Adidas icons like Zinedine Zidane turning out, it was a suitably amateur affair for me.
What hasn't been amateur today is the hospitality at Adidas' 114 hectare base, adorned with football pitches, a running track, tennis courts and even a barbecue area for warm days.
Still, time to fly back to the UK with my notes, having interviewed CEO Herbert Hainer this afternoon.
Hainer describes his management style as both honest, direct and challenging, all of which would also describe our very own World Cup of journalists.
Increasing competition for garment sourcing contracts is seeing China not only being challenged by other countries in Asia, but by sub-Saharan African and even Russian suppliers too. And it is pushing...
The monthly minimum wage for workers in Cambodia's textile, garment and footwear sector is set to rise to $153 from January next year, following a vote on the issue last week. The increase marks a ris...
The results of two highly-anticipated initiatives in the sportswear sphere were revealed last week: the launch of Under Armour’s new UAS lifestyle brand and the first pair of running shoes created at ...
The recent bankruptcy of South Korea's Hanjin Shipping, the world's seventh-largest container shipper, at the end of August, has left billions of dollars worth of merchandise in limbo, leaving the fal...
- Under Armour Lighthouse will disrupt production
- Will new Vietnam wage hinder competitiveness?
- How TAL Apparel is staying ahead of the game
- Ethiopia violence undermines sourcing strategies
- Digitisation to drive new apparel-making models
- Marks & Spencer top for modern slavery reporting
- Bangladesh garment workers rally for higher wages
- MAS Holdings shares commitment to sustainability
- H&M CEO named sustainability leader
- Gap to shutter all UK Banana Republic stores
- Africa-Med strategic sourcing review – comparing East Africa, North Africa and Turkey
- REPORT BUNDLE: Africa-Med, Southeast Asia and Central America strategic sourcing pack
- Southeast Asia strategic sourcing review – a focus on Cambodia, Vietnam and Myanmar
- Apparel (GLOBAL) - Industry Report
- Global Sports and Fitness Wear Market 2016-2020