Blog: Mixed May for retailers
Leonie Barrie | 8 June 2007
After a dismal April for most US retailers things could only have got better in May…and they did. There was some polarisation in the sector though, with high end retailers continuing to perform exceptionally well and lower end firms hitting back at the pressure of high energy prices with a wider range of promotions.
The weather also had an important role to play, with warmer temperatures helping to boost sales. In contrast, April results were marred by unseasonal weather and a calendar shift that pulled Easter results into the prior month.
Retailers and analysts cautioned that the combination of March and April results would be more indicative of the general tenor of business conditions. They also pointed out that figures from May, the first month of retailers’ second quarter, would be the first month in which retail numbers wouldn’t be either inflated or deflated by calendar anomalies and, as the month developed, weather.
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