Blog: Spice up your laundry

Joe Ayling | 18 August 2010

The race is on to invent new ways of drying your laundry, with denim firm Levi Strauss handing out prizes to the most novel ideas.

Leading innovations include artwork that doubles up as drying racks and a steel rack that disappear after use, called The Evaporation Station.

A panel of five eco-innovator judges declared a design called Nothing Is What It Seems by Canadian designer Caleb Hill as the winner of the Levi's Care to Air Design Challenge.

The competition was launched in June, and this week the finalists presented their clothes drying design solutions via video presentations that can be found here.

As previously blogged, a great place to find new fashion ideas is also Dragon's Den, a TV show for budding inventors. Earlier this month a British gentlemen appeared on the show looking for investment in his motorised washing line, but was left out to dry.

It seems doubtful that the age-old problem of drying clothes has an obvious fix that doesn't involve a rack, washing line and tumble dryer, but there's no reason we can't make these products a tad more glamorous.


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