Blog: Tesco puts online clothing on ice
Joe Ayling | 1 April 2008
Today's news that UK retail behemoth Tesco is, at least temporarily, pulling its clothing ranges from the warehouse shelves took me by surprise.
Tesco maintains its actions do not reflect an unsuccessful launch and is keeping the door well and truly open.
However, a Tesco spokesperson could not tell just-style what the timescale for reintroducing online clothing would be – or indeed if they would be reintroduced at all.
“But it certainly was a successful trial,” she said. The company launched 165 women’s wear lines on its website in November last year, following this with 165 more women’s and men’s spring fashion items in January this year.
The likes of Marks and Spencer, Asda, and even Primark, will be looking over their shoulders to see what the future holds for Tesco Online.
By Joe Ayling, news editor.
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