Blog: Where politics meets fashion

Joe Ayling | 22 July 2009

Perhaps the fashion business has more parallels with politics than one might realise.

According to this article in The Times newspaper, both politicians and footwear brands can reach the market using the same, albeit conflicting social theories.

While Malcolm Gladwell's book The Tipping Point attributes the success of Hush Puppies shoes to falling into the hands – or feet - of trendsetters in Manhattan, social scientist Duncan Watts is more sceptical.

Just as the rise and fall of clog brand Crocs demonstrates though, winning popularity in fashion and politics isn't a straightforward equation.

By Joe Ayling, news editor.


BLOG

Why digital supply chains are top of mind

Confirmation that digital supply chains are top of mind for apparel industry executives came last week with the latest plans from global sourcing specialist Li & Fung....

BLOG

Navigating global political frictions and economic uncertainty

As a barometer of the issues top of mind for apparel sourcing executives, it is hard to beat the annual Prime Source Forum in Hong Kong. ...

BLOG

Trump and Brexit generate more confusion

Over the past month, Donald Trump and his team failed to offer any clear plan to ensure Americans would "Buy American, Hire American" - while the British government's attempts to clarify the specifics...

BLOG

Bangladesh works to resolve labour activist issues

The Bangladesh government was forced to respond late last week to pressure over its crackdown on labour activists after a number of global brands and retailers, including H&M and Inditex announced pla...

just-style homepage



Forgot your password?