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  1. Analysis
August 2, 2007

How to win the battle of the apparel brands

It’s a tricky balance for brands to stay on trend in today’s apparel environment, with consumers wanting what’s new and fresh but presented in a way they know and understand. A series of top tips, outlined in a new report from About Style, can help companies navigate a path to success.

It’s a tricky balance for brands to stay on trend in today’s apparel environment, with consumers wanting what’s new and fresh but presented in a way they know and understand. A series of top tips, outlined in a new report from About Style, can help companies navigate a path to success.

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