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August 16, 2022updated 15 Aug 2022 11:45am

North America sees hiring jump in digital media apparel roles

Some parts of the world are investing more heavily in digital media roles than others.

By Data Journalism Team

North America extended its dominance for digital media hiring among apparel industry companies in the three months ending June.

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The number of roles in North America made up 56.1% of total digital media job, up from 49.1% in the same quarter last year.

That was followed by Asia-Pacific, which saw a 1.1 year-on-year percentage point change in digital media roles.

The figures are compiled by GlobalData, which tracks the number of new job postings from key companies in various sectors over time. Using textual analysis, these job advertisements are then classified thematically.

GlobalData's thematic approach to sector activity seeks to group key company information by topic to see which companies are best placed to weather the disruptions coming to their industries.

These key themes, which include digital media, are chosen to cover "any issue that keeps a CEO awake at night".

By tracking them across job advertisements it allows us to see which companies are leading the way on specific issues and which are dragging their heels, and importantly where the market is expanding and contracting.

Which countries are seeing the most growth for digital media job ads in the apparel industry?

The fastest growing country was the United States, which saw 47.1% of all digital media job adverts in the three months ending June 2021, increasing to 53.3% in the three months ending June this year.

That was followed by India (up 2.4 percentage points), France (0.9), and Canada (0.8).

The top country for digital media roles in the apparel industry is the United States which saw 53.3% of all roles advertised in the three months ending June.

Which cities and locations are the biggest hubs for digital media workers in the apparel industry?

Some 13.1% of all apparel industry digital media roles were advertised in San Francisco (United States) in the three months ending June.

That was followed by Paris (France) with 10.8%, York (United States) with 8.4%, and Portland (United States) with 3.3%.

The proportion of apparel supply chain companies hiring for digital media related positions rose significantly in June compared with the equivalent month last year, with 100% of the companies included in our analysis recruiting for at least one such position.

Related Companies

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Big tech companies have created massive ecosystems that offer the internet’s key services, making it impossible for users to break from their “walled garden” and ultimately surrender control of their data. A sharp rise in public awareness about data privacy and the value of their data has stimulated new awareness around web 3.0 networks. Web 3.0 is the third iteration of the internet, designed by token-based economics to wrest the control of user data from big tech companies and provide a user-centric internet. It creates a mesh of peer-to-peer communication and decentralized governance structures to enable individuals and organizations to tackle data privacy and censorship threats. Reasons to read: An increasing number of startups and tech players are shifting gears to create blockchain-powered decentralized ecosystems for different sector-specific applications and services. Against this backdrop, businesses need more awareness of the fast-paced fundamental restructuring of the internet. The report highlights the current state of play and the future potential of web 3.0 networks in driving decentralized and user-controlled internet. This is anticipated to unlock new possibilities for enterprises across sectors such as financial services, gaming, sports, media & entertainment, retail, and technology, among others. Read our report and gather insights on the following topics:
  • Evolution of the internet
  • Active players in the web 3.0 ecosystem
  • Key applications by major sectors
  • Driver and challenges
  • Top startups and Mergers & Acquisitions
  • Regulatory landscape & future scope
by GlobalData
Enter your details here to receive your free Whitepaper.

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