Superdry Plc

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Superdry warns on FY profit amid wholesale woes Beth Wright | 9 May 19

UK clothing retailer Superdry has warned it expects full-year underlying profit before tax to come in below market expectations following a "poor" wholesale and e-commerce performance in the fourth quarter. 


Mass exodus at Superdry as Dunkerton reinstated Beth Wright | 3 Apr 19

Shares in UK clothing retailer Superdry remained down by more than 9% this afternoon (2 April) following a swathe of resignations across the group's board amid the return of former co-founder Julian Dunkerton.


Unseasonably warm weather dampens Superdry Q3 Beth Wright | 7 Feb 19

Superdry has reported a "subdued" performance in the third quarter as unseasonably warm weather continued to dampen sales at the UK clothing retailer, which specialises in cold weather-related products.


Can new creative director help Superdry turnaround? Hannah Abdulla | 21 Jan 19

Following plans outlined at the end of last year to shake up its supply chain after a 49% slide in profits, UK retailer Superdry is appointing new creative director to take charge of brand innovation.


Superdry to shake up supply chain as H1 profits plunge Hannah Abdulla | 12 Dec 18

Retailer Superdry has pointed to "unseasonably warm weather" and a "lack of innovation in some core categories" for a failure to deliver on profits during the first half of 2019 – prompting a 33% dive in its share price this morning (12 December).


Superdry hopes for cold snap after "challenging" H1 Beth Wright | 8 Nov 18

UK clothing retailer Superdry says while it is yet to see a sustained period of seasonally typical weather, the group has made "significant" progress in the first half against a challenging backdrop


Superdry blames weather and forex for profit warning Michelle Russell | 15 Oct 18

Unseasonably hot weather conditions and weak consumer confidence in key markets, coupled with foreign exchange costs, have forced UK clothing retailer Superdry to issue a profit warning for the full year.


Superdry hires chief product officer amid fast-fashion move Leonie Barrie | 14 Sep 18

The Superdry branded clothing company has named Brigitte Danielmeyer, the former Tommy Hilfiger global head of womenswear, to the new role of chief product officer – as it launches a number of new fast-fashion collections.


Superdry books double-digit FY hike Beth Wright | 5 Jul 18

Shares in Superdry brand owner Superdry Plc jumped by more than 7% this morning (5 July) as the company revealed double-digit increases in sales and earnings for the last financial year, and announced a second special dividend.


SuperGroup drives direct sourcing, hails H1 success Beth Wright | 10 Jan 18

Superdry brand owner SuperGroup has credited its "disruptive multi-channel approach" with booking 20% growth in sales and profit for the half year to the end of October 2017, a period in which the company also established an Asian buying office to further drive direct sourcing.


Superdry picks PLM to support growth, boost efficiency Beth Wright | 9 Jan 18

UK fashion retailer Superdry has invested in a product lifecycle management (PLM) solution to support growth and streamline product development.


SuperGroup H1 sales jump, but warns on margin Beth Wright | 9 Nov 17

Superdry brand owner SuperGroup has booked a 25.2% jump in first-half half, benefitting from continued strong growth across all channels, and said it expects full-year earnings to be in line with market expectations. 


Top stories this week on just-style... Beth Wright | 29 Sep 17

Top stories this week on just-style include a look at the implications of Trump's trade policy for the textile and apparel industry, an update on minimum wages in Cambodia and Vietnam, a new report that reveals 22 countries still use children in cotton and garment production, and SuperGroup's plans to rebrand as Superdry Plc.


SuperGroup to rebrand as Superdry Beth Wright | 27 Sep 17

As part of its continued global development, Superdry brand owner SuperGroup is to rebrand as Superdry Plc amid an update on its business transformation that now includes plans to roll out a series of corporate responsibility goals.


SuperGroup to roll out standalone sports stores Beth Wright | 5 Jul 17

Shares in Superdry brand owner SuperGroup climbed this week as the retailer revealed plans to expand its sportswear offer to include dedicated stand-alone stores, shops-in-shops, an extended online presence, and development of its footwear offer.


SuperGroup turnaround strategy boosts FY earnings Michelle Russell | 30 Jun 17

Superdry brand owner SuperGroup has booked growth in both earnings and sales for its last fiscal year, reinforcing the success of its 2015 turnaround strategy.


SuperGroup FY sales jump on weaker pound Michelle Russell | 11 May 17

Superdry brand owner SuperGroup has offered an optimistic outlook for the new fiscal year and booked a jump in full-year sales thanks to currency fluctuations.


SuperGroup H1 driven by weak pound and new stores Michelle Russell | 12 Jan 17

The weak pound and the opening of new stores over the Christmas period helped Superdry brand owner SuperGroup boost revenue and earnings in its first-half, leading to the retailer reaffirming its full-year outlook.


SuperGroup H1 sales jump on currency changes Michelle Russell | 10 Nov 16

Superdry brand owner SuperGroup has booked a 31.1% jump in first-half sales, with growth in all divisions, and said it expects full-year earnings to be in line with expectations. 


Apparel brands "ignoring" refugee abuse in Turkey factories Michelle Russell | 25 Oct 16

The majority of large apparel brands are ignoring the "endemic" abuse of Syrian refugees in Turkish clothing factories supplying European retailers, a new report has found. 


SuperGroup optimistic on double-digit FY growth Michelle Russell | 14 Jul 16

Superdry brand owner SuperGroup has offered an optimistic outlook as it delivered double-digit growth in both sales and earnings for its last fiscal year.


SuperGroup posts "stellar" FY results Michelle Russell | 12 May 16

SuperGroup has posted what analysts say was a "stellar" full-year performance with strong growth across both its retail and wholesale divisions, contrasting with faltering results from other major high street players. 

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