Sportswear giant Adidas-Salomon AG aims to double its sales in the Asian market over the next five years according to its chief executive. 

Herbert Hainer said in an interview with Dow Jones Newswires that the company wants to achieve record sales of over €2 billion by 2009.

Hainer added that double-digit sales growth in Asia was expected to continue into 2005. In 2003, the company posted sales of €1.12bn in the region, which contributed toward 18 per cent of its total sales.

On a nine-month basis, Asian sales in the current fiscal year have grown by 16 per cent on a currency-adjusted basis.

Hainer said that he expected future growth to be mainly from the Japanese and Chinese markets, and that the footwear, running gear, ladies' sports apparel and soccer shoes and gear sectors would continue to be key sellers.