The bridal and evening wear designer Amsale Aberra has launched a new lifestyle magazine called offering features and commentary on weddings, fashion and the lives of modern American women. The magazine is also available through the existing web site at

"I wanted my website to be more than an online catalogue," said designer Amsale in a statement. "I wanted to offer something unique to the woman who I see as my customer. She is confident, sophisticated, timeless and modern at the same time. That is the Amsale woman."

The new magazine is divided into four categories: Weddings, Fashion, Lifestyle and And More.

Amsale Aberra has been designing bridal gowns for the past 15 years and in 1997 she launched her premiere line of evening wear; The Amsale Evening Couture collection.