UK Sportswear company Canterbury Europe Limited filed for administration today (13 July), making 72 workers redundant.

KPMG Restructuring has been appointed administrators to the company, which is the European trading arm of the Canterbury Group.

Stockport-based Canterbury Europe employs 86 people in total.

A statement by KPMG said that all sponsorship contracts of Canterbury Europe have been terminated as a result of the administration, with affected clubs ranking as unsecured creditors.

Canterbury sponsors a number of rugby union and rugby league teams in the UK and Europe including the Scottish national team, Leinster, London Wasps and Cardiff.

It also has sponsorship agreements in place with Portsmouth Football Club, Lille and Yorkshire and Hampshire Cricket Clubs.

The rest of the Canterbury Group, including the global Canterbury brand - founded in New Zealand - is unaffected by the administration and continues to trade as usual, the statement added.

David Costley-Wood, partner at KPMG Restructuring and joint administrator, said: "This administration has been the culmination of difficult trading, following a period in which Canterbury Europe Limited had unsuccessfully tried to expand into new areas.

"The company has also been hit by the weakening of the pound, as it imports its goods from the Far East."

"The European business will continue to trade under the administration whilst we try to find a buyer for the business and assets.

"The global brand and trade marks are not affected by the administration of the European business and we understand that the owners of the Canterbury Group are looking for a potential acquirer or new investor to lead the next stage of Canterbury's development."