Mexican fashion footwear company Capa de Ozono has invested in a PLM system in a bid to reduce time-to-market, develop a more robust product development process and centralise product information.

The company selected Centric Software to provide its Product Lifecycle Management (PLM) solution following a number of years of research looking for a system that would boost its ability to keep up with the demands of the fast fashion world.

Founded in 1992, Capa de Ozono is headquartered in León, Guanajuato, the capital of the Mexican footwear industry. The company designs, manufactures and sells footwear, mainly for the teenage and young adult market and is one of Mexico's largest fashion footwear retailers. Capa de Ozono sells through a network of 235 branded stores in 50 cities, and has over 300 wholesale clients as well as an online channel.

Capa de Ozono's PLM implementation project was completed within budget and on schedule in ten months. The company is now live on Centric 8 PLM and running its entire product development process on the system.

With Centric PLM in place, Capa de Ozono said it now has a firm foundation for integrating existing processes and systems. Centric 8 will be integrated with the company's in-house ERP system, and Capa de Ozono decided to standardise its design software to Adobe Illustrator so designers could enjoy Centric's Adobe Connect capability.

A group of manufacturing suppliers will collaborate with Capa de Ozono using Centric PLM to share technical information and improve the quoting process, and the company is already expanding the use of Centric's Calendar module to enhance specific quality control measures for footwear. Production departments are now able to use information generated by the design and development departments to validate products in advance, assess the feasibility of manufacturing new products and improve product quality.

"Now we have a vision of a centralised collection of both imported and domestically-manufactured products," says Luis Hernández, chief operating officer at Capa de Ozono. "The administration of different departments is no longer isolated and we are able to plan activities based on established calendars."