Chinese leatherwear firm Zhejiang Gomino Clothing is standardising its product development with a new Product Lifecycle Management (PLM) solution.

The company specialises in R&D, design, manufacturing and sales of leather and fur clothing, supplying top Chinese and international brands as well as its own two independent brands: its namesake, and Koyan.

The firm says it needed a PLM solution to provide "a dynamic repository for technical know-how" and standardise product development to better serve brand customers and consumers.

"We develop hundreds of new products every year, but data for patterns, techniques and materials has not been well-preserved," says general manager  Wang Maliang. "Without digital data management, it is difficult for us to review products in development and support decision-making for next year's merchandise planning."

Gomino selected Centric SMB, a cloud-based SaaS PLM solution for emerging enterprises from Centric Software.

The company will use this to promote internal collaboration, ensure R&D runs smoothly and systematically manage styles, product development, materials, costing and tech pack outputs. It will also establish libraries for patterns, techniques, materials, colours and styles to set the standard for future rapid product development.

Gomino plans to eventually extend the scope of PLM to merchandise planning and supply chain collaboration.

"Gomino's strategy is to develop from 'Made in China' to 'Created in China', and from 'digitalisation' to 'digital intelligence'. Gomino is laying a strong foundation for digital research and development with Centric PLM so we can achieve digitally intelligent production in the future."