Christian Dior has appointed Renaud de Lesquen to head its operations in China, effective 1 May, according to media reports quoting a company source.

He joins the French luxury label from L'Oréal-owned Yves Saint Laurent Beauté, where is he was managing director. He also headed L'Oréal Designer Brands.

In his new post De Lesquen will have responsibility for the full range of the group's products spanning fashion, perfumes and jewellery.