Specialty apparel retailer Dress Barn has appointed Jeff Gerstel as senior VP, operations for its Dressbarn stores division.

Gerstel most recently served as executive VP at AC Moore Arts & Crafts. He started his retail career with Factory 2-U Stores, a retail specialty apparel company.

President and CEO David R Jaffe said: "We are pleased to strengthen our existing management team with a talented and experienced executive of Jeff's calibre.

"His diversified background will enable Dressbarn stores to achieve new levels of operational excellence."

Dress Barn sells quality career and casual fashion apparel through its Dressbarn and Maurices brands.