Leading Vietnamese shoe company Bitis is to invest in a shoe factory in China and pump more than VND10 billion ($670,000) into a domestic factory producing leather goods for export.

The company, which dominates the domestic market and exports to 40 countries including America, China and the Middle East, now employs 5,000 workers, compared to just 20 when it was founded.

Bosses plan to boost sales through large importers and sport shoe companies and in a bid to improve its competitiveness in the export market, are to reduce production costs by increasing production of high quality leisure shoes, high heeled sandals and canvas sports shoes.