Gap said it is "investigating the source of these fake digital properties"

Gap said it is "investigating the source of these fake digital properties"

Gap Inc has said it is investigating a hoax website, which claimed the US clothing giant would compensate workers of the Aswad Composite Mills fire, and sign the Accord on Fire and Building Safety in Bangladesh.

The fraudulent website - www.gapdoesmore.com - is no longer live as of today (22 May), but alleged that Gap would provide US$200,000 in compensation to people affected by the Aswad Composite Mills fire in October last year. The blaze at the fabric mill, part of the Palmal Group, killed nine workers and injured 50 more.

It also claimed the company may join the Accord on Fire and Building Safety in Bangladesh, a legally-binding five-year agreement aimed at making the country's garment sector safe and sustainable.

To date, more than 160 mostly-European companies have signed the pact.

But Gap is one of the 26 North American brands and retailers that has backed the Alliance for Bangladesh Worker Safety, which covers 770 supplier factories. 

In a statement, the company said: "These sites are not authorised by Gap Inc or any of its brands. We are investigating the source of these fake digital properties."