Designer menswear company Hugo Boss has become the latest high fashion name to announce it is opening a flagship branch in Birmingham. The cutting-edge clothing company will launch its largest store outside London - 4,000 sq ft - at The Mailbox, the Birmingham Post & Mail reported. It will be the first outlet to showcase Hugo Boss's womenswear collection when it opens in April 2001 and the company has invested nearly £1m into the store. Mailbox director, Alan Chatham, said: 'This store is going to be much bigger than anything Hugo Boss has done in London.