Reported negotiations for fashion firm Iconix Brand Group to buy Playboy Enterprises are collapsing, according to a newspaper report.

The Toronto Star reported today (17 December) that Iconix will now break up talks with Playboy, which licenses its brand for apparel products.

Spokespeople for Iconix were not immediately available to comment on the report when contacted today.

Meanwhile, Playboy announced last month that it "does not comment on matters of this type".