Leading US apparel maker Kellwood on Wednesday named Patrick Burns president of its Gerber Childrenswear division.

Burns most recently served as vice president, customer marketing for Sara Lee Underwear, having joined the firm 14 years ago and rising through its ranks.

"Pat's extensive marketing expertise and his knowledge of the industry will be tremendous assets to the continued growth of our childrenswear lines," said Edward Kittredge, chairman of Gerber Childrenswear Inc.

Gerber Childrenswear Inc is a leading marketer of infant and toddler apparel and related products, which it offers under its flagship licensed brand, Gerber, as well as the Baby Looney Tunes, Curity, and Little Suzy's Zoo licensed brand names and the Onesies trademark.