A US knitwear importer has alleged that the rate of rejection of knitwear exported from Pakistan is around 35 per cent at the point of destination, a claim that has been vehemently denied by the Pakistan Hosiery Manufacturers Association (PHMA). Shahzad Azam Khan, chairman of PHMA (North Zone), said Pakistani exporters were flooded with orders from brands such as Chaps, Tommy Hilfiger and Gap - companies that would not buy from Pakistan if the rejection rate were so high.