Apparel giant Liz Claiborne Inc on Friday revealed it had signed a deal with Mulberry Neckwear to license its neckwear business under its Claiborne menswear label.

The New York-based company said the new line is expected to be launched to the trade this month and will include woven, printed and solid neckwear. It will retail at $35 in better department and specialty stores.

Financial details were not disclosed but Claiborne said in a statement Mulberry Neckwear is the second largest neckwear company in the US and distributes men's neckwear under the Kenneth Cole, Jerry Garcia and Henry Jacobson brands.

Commenting on the agreement, Barbara Friedman, president, Liz Claiborne Licensing, said: "We are excited to partner with such a recognised leader in the neckwear business.

"Mulberry has a strong track record of developing high quality, innovative product for some of the best brands in the industry, as well as a highly sophisticated, consumer-driven point-of-sale program that provides them an impressive advantage over competitors."