London Fog today unveiled its new Signature collection. The new line is a hallmark of London Fog's Fall 2001 product offering.

The outerwear and rainwear manufacturer has partnered its designs with GORE-TEX fabrics and Thinsulate Insulation. The Signature collection delivers superior protection and performance by uniting GORE-TEX fabric technology with modern London Fog designs and Thinsulate Insulation by 3M.

The Signature collection consists of four urban coat styles for men: Baker, Gershwin, Armstrong and Gillespie. All styles offer a GORE-TEX fabric shell and are lined with Thinsulate Insulation in a clean, simple colour palette of Deep Black, Dark Ink and Burnt Sand.

"We are thrilled to announce this blockbuster partnership uniting our innovative design with the best in high-tech fabrication and insulation," said Fredrick Hackett, London Fog's director of merchandising and marketing.

"It is only natural for two companies - whose names are synonymous with protection from the elements - to develop this innovative outerwear collection," stated Diane Davidson, Gore marketing development. "Gore is committed to working with leading manufacturers like London Fog to develop high-quality garments that combine fashion with function and exceed the wearer's expectations."

About London Fog
London Fog, (, a division of London Fog Industries, began as Londontown Manufacturing Co 78 years ago. London Fog is a respected brand in the marketplace and ranks No. 1 in brand recognition (Women's Wear Daily, Fairchild 100, January 2000). It operates showrooms in Seattle and New York, and has licensees in the US, Canada, China, Korea, Australia and the New Zealand.

About W L Gore & Associates
W L Gore & Associates, Inc is the worldwide leader in providing high-technology fabric for outdoor apparel, and footwear, as well as products for electronic, industrial and medical applications. For more information on GORE products visit the website at

About Thinsulate and 3M
Thinsulate Insulation is a leader in non-woven fibre technology with more than 20 years experience. Thinsulate Insulation is used in branded jackets, boots, gloves and accessories throughout the world. For more information, visit the Thinsulate Insulation website at

About 3M
3M is a diversified manufacturing company with sales of over $15bn. The company has operations in more than 60 countries and employs more than 70,000 people worldwide. Based in St. Paul, MN, 3M is a manufacturer of more than 50,000 products serving industrial, commercial and consumer markets.