The Kinder Aggugini for Impulse Only at Macys collection launches today

The 'Kinder Aggugini for Impulse Only at Macy's' collection launches today

Department store retailer Macy's today (15 February) launches its first designer collaboration with London-based Kinder Aggugini, who has worked with fashion icons and design houses including John Galliano, Vivienne Westwood, Paul Smith, Calvin Klein, Costume National and Versace.

The capsule 'Kinder Aggugini for Impulse only at Macy's' collection will be available for a limited time at 225 Macy's stores and online. It consists of around 40 pieces, with most of the line priced from $40-$140.

Aggugini is the first international designer to take part in a series of limited-edition women's apparel lines for Macy's contemporary fashion Impulse department - although other names have not yet been revealed.

Continuing throughout the year, a new capsule will rotate onto the floor every few months, offering limited-edition women's apparel pieces. Key items include tailored leather and bouclé jackets, soft cardigans, ultra-feminine silk shorts and Kimono-style dresses with Kinder's signature touches.

"The launch of Kinder Aggugini at Macy's will capture the attention of our fashion customers across the country who will want to be the first to have designs from this extraordinary London-based talent at an affordable price," said Jeff Gennette, Macy's chief merchandising officer.