Intimate apparel maker Maidenform Inc has chosen Gerber Technology’s apparel and retail Product Lifecycle Management solution, WebPDM, to improve its development processes and workflow, while shortening development cycle times.

“WebPDM will empower us to become more disciplined in how we manage our tasks. We can begin to standardise our information and processes company-wide, streamlining our day-to-day activities,” commented Anthony Tedeschi, Maidenform’s vice president of product development and quality assurance.

“Many of our contractors are also using Gerber products, making electronic communication that much simpler and efficient."