Nike Inc, the world's leading sportswear brand, has promoted two executives to drive growth at its two largest regional apparel businesses, which between them have combined global revenues of $3.5bn.

Mary Kate Buckley and Jill Stanton have been named as apparel vice presidents for Nike's Europe, Middle East and Africa (EMEA) region and its US region respectively, which together account for around 76% of Nike's almost $4.6bn in global apparel revenues.

Buckley, who previously led Nike's America's region since 2001, will report to EMEA vice president and general manager Eunan McLaughlin and to Roger Wyett, Nike's vice president of global apparel. The EMEA region is the Nike brand's largest regional apparel business, with fiscal 2007 revenues of approximately $1.76bn.

Buckley joined the company in 1998 as director of new business development, and was named a corporate officer of Nike Inc in 2006. Before leading the Americas region, Buckley oversaw the development and growth of the company's e-commerce business.

Jill Stanton previously led apparel in Nike's EMEA region since 2004, and will report to Craig Cheek, vice president and general manager of the US, and to Wyett. The US is Nike's second-largest apparel business, with fiscal 2007 revenues of approximately $1.72bn.

Stanton joined Nike in 1997 in the UK as the apparel business director. She has held a variety of apparel leadership positions, including general manager of Asia Pacific Apparel.

"Mary Kate and Jill are seasoned Nike executives with proven ability to consistently grow our business and connect with Nike consumers in diverse markets and regions," Wyett said.

"Their experience in these new roles will be invaluable as we continue to drive growth and brand leadership in apparel worldwide."

In the Americas region, the company expects to name a new regional general manager soon. In the interim, regional functional management as well as country general managers will report directly to Gary DeStefano, Nike's president of global operations.

At the end of June, Nike reported a 7.2% rise in full year profit to US$1.49bn, on revenues up 9.2% to $16.33bn. The company told investors and analysts that it aims to be a $23bn company by the end of fiscal 2011.