Niche-market apparel company Nitches said it has completed the acquisition of Designer Intimates' stock and now owns 100 per cent of the company.

Designer Intimates is the holding company for NAP, an intimate wear maker founded over 20 years ago.

The company's owned and licensed brands are targeted to all levels of distribution and include names such as Princesse tam tam, Crabtree & Evelyn, Bill Blass, and    Dockers.
Steve Wyandt, Nitches chairman and chief executive officer, said: "Designer Intimates delivers a proven revenue stream, impressive customer list and strong stable of brands.

"Over the past three years, we have been aligning the two companies to make this possible. We expect that the transition period will be smooth, having already relocated the New York sales and design office of Nitches to the NAP Building on Madison Avenue."

Haresh Tharani, chairman of Designer Intimates and the Bill Blass luxury label, said: "Steve has great insight into the demands of today's marketplace, moving Nitches toward luxury and contemporary brands.2

NAP will continue to operate as a separate company. Victor Lee will continue as President of NAP, and Eitan Haber will continue as executive vice president, overseeing production, logistics, and international offices.

Nitches designs and markets quality apparel for niche markets, including sleepwear and loungewear by Body Drama, men's casual lifestyle clothing by Newport Blue, men's golf apparel by The Skins Game, and ladies western wear by Adobe Rose and Southwest Canyon.