ERP developer Openbravo is joining forces with fashion trading solution specialist DataFashion to form a new independent software vendor partnership.

The aim of the new venture is to address the ERP needs of the fashion, footwear and luxury goods industries with a new software offering targeted at small and medium-sized businesses.

"Small and medium businesses are a critical component in today's fashion business ecosystem," said DataFashion CEO Pasquale Lambardi.

"But when it comes to specific software and solutions to help them drive and grow their business, they are neglected.

"DataFashion's market expertise, combined with Openbravo's technology, will allow us to deliver the perfect-fit solution for the SMB fashion market, leveraging the latest technologies and providing them in an SaaS (software-as-a-service) model."